Privacy Policy

Last Updated: 28 November 2025

1. Introduction

At KelpEat S.R.L. (“KelpEat,” “we,” “our,” or “us”), we are committed to protecting your personal data and respecting your privacy. This Privacy Notice explains how we collect, use, disclose, and safeguard your information when you visit our website, buy our products, or otherwise engage with our services. “Services” refers to our website (kelpeat.com), our online store, any subdomains or affiliated apps, or online channels.

Please read this document carefully. If you do not agree with the terms of this privacy policy, please do not access or use our services.

2. Data Controller & Contact Information

Data Controller:
KelpEat S.R.L.
Via Franco Andrea Bonelli 6, 12100 Cuneo (CN), Italy
VAT 04054230042

Contact information:
Telephone: +39 0172 1836947
Email: info@kelpeat.com

3. Personal Data We Collect

We collect personal information from a variety of sources. This may include:

  • Identifiers: such as your name, postal address, phone number, email address, account username, unique identifiers (e.g., customer ID), or similar identifiers.
  • Demographic information: including age, gender, date of birth, or other characteristics when applicable.
  • Commercial information: such as purchase history, products you have expressed interest in or viewed, and order preferences.
  • Technical information: when you use our Services, we may automatically collect device information (for example, IP address, browser type, operating system, and device identifiers) and site usage and interaction data (pages visited, time spent, and links clicked).
  • Other information you provide: when you contact us, fill out a form, subscribe to our newsletter, participate in promotions, or otherwise communicate with us.

We may also obtain certain personal information from third-party sources such as publicly available databases, data brokers, or advertising partners (where permitted by law).

4. How We Use Your Data & Legal Bases

We use your personal data for the following purposes:

  • To provide, deliver, and maintain our services (including processing your orders, managing your account, and sending confirmations).
  • To communicate with you, respond to your inquiries or requests, and send you updates (e.g., newsletters, promotional offers, changes to our policies).
  • To analyze and improve our services, website, and user experience (including A/B testing, user behavior analytics, using cookies, and similar technologies).
  • To detect, prevent, and address fraud, security issues, and technical problems.
  • To comply with legal obligations (such as tax, accounting, or regulatory requirements) and to enforce our legal rights.

Where required by applicable law (e.g., GDPR or similar), we rely on one or more of the following legal bases:

  • Your consent (when you opt-in to newsletters or marketing).
  • Performance of a contract (for example, when you purchase a product).
  • Legal obligation (for example, accounting or tax records retention).
  • Our legitimate interests (for example, improving our services and securing our systems), provided these interests are not overridden by your rights.

5. Sharing & Disclosure of Your Data

We may share your personal information with:

  • Service providers and partners who help us deliver our Services (e.g., payment processors, shipping partners, and IT and hosting providers).
  • Affiliated companies or business partners in the event of a business reorganization, merger, acquisition, or sale of assets.
  • Legal authorities or third parties when required by law, to protect our rights, or to respond to legal claims.

We do not sell your personal data for the purposes of third-party direct marketing without your consent.

6. Cookies & Similar Technologies

We use cookies and similar tracking technologies to gather information about how you visit and use our services, to assist with marketing efforts, and to improve user experience. You can manage your cookie preferences in your browser and via the cookie consent banner presented on our website.

For full details, please refer to our separate Cookie Policy.

7. Data Retention

We retain personal data only for as long as necessary to fulfill the purposes outlined in this Notice, unless a longer retention period is required or allowed by law. When data is no longer required, we will securely delete or anonymize it.

8. Data Security

We have implemented appropriate technical and organizational measures to protect your personal data from unauthorized access, alteration, disclosure, or destruction in line with recognized industry standards. However, no system can guarantee absolute security, and transmission of data is done at your own risk.

9. Your Rights

Under applicable laws you may have the following rights in relation to your personal data:

  • Right to access a copy of your data.
  • Right to correct or update inaccurate or incomplete data.
  • Right to request erasure or restriction of processing in certain circumstances.
  • Right to object to processing (including profiling or direct marketing).
  • Right to data portability (where applicable).
  • Right to withdraw consent at any time (if processing is based on consent).
  • Right to lodge a complaint with a supervisory authority.

If you wish to exercise any of these rights, please contact us at info@kelpeat.com. We will handle your request in accordance with applicable laws.

10. International Transfers

If your personal data is transferred outside of your country of residence, we ensure that appropriate safeguards are in place (e.g., standard contractual clauses, adequacy decisions) to protect your data in accordance with applicable laws.

11. Changes to This Privacy Notice

We may update this Privacy Notice from time to time. We will publish the revised version on our website and update the “Last updated” date above. We encourage you to check back periodically to stay informed. Your continued use of our services after changes become effective means you accept the revised terms.

12. Contact Us

If you have any questions or concerns about our privacy practices or this policy, please contact:
KelpEat S.R.L.Via Franco Andrea Bonelli 6, 12100 Cuneo (CN), Italy
Email: info@kelpeat.com
Phone: +39 0172 1836947